We Help Schools Turn English from a Cost Center into a Revenue Driver
- Joel Abel
- Jun 13
- 1 min read

Many schools treat English as a necessary expense — a cost center with low ROI:
• Foreign teachers are expensive
• Materials require ongoing investment
• Parent complaints keep coming
But here’s what we’ve learned after working with schools across China:
Poorly run English programs = weak parent trust, high dropout rates, and low referrals.
At Agnova, we help you flip the model:
1. Design a strong curriculum that’s CEFR-aligned, measurable, and realistic
2. Train your teachers to be confident, engaging, and results-driven
3. Improve classroom quality so parents see progress
4. Create online monthly assessments that track students English results for parents to identify their children's progress.
5. Communicate learning clearly through assessment and reporting
6. Show the links of how the curriculum, results and assessments are directly related to YLE standards.
7. Build a platform on how your curriculum can lead students to reach KET levels.
When parents trust your English program, they stay — and they tell their friends.
That means:
• Better enrollment retention
• Better Demo's and marketing events
• New referrals
• Demand for paid extra enrichment classes(reading clubs, writing classes, test prep)
The truth? English should not be your school’s financial burden. It should be your differentiator — and a growth engine.
Want to explore how your English department can become your strongest asset? Visit AGNova.net and message us today.
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